Search Engine Optimization (SEO) or Search Engine Marketing (SEM) Read More

There are two kinds of search engine listings. Natural listings and paid listings.
Natural Search Optimization is the process of improving the quality and volume of traffic to websites via search engines. It is called Natural or Organic Search Optimization because website owners do not pay the search engines to list their websites in any particular order. Natural listings are the listings that are not paid for. They are determined by the search engines’ algorithms for finding, sorting and ranking pages based on relevancy. Read More

There is no single answer to this, which is a common occurrence with SEO. You see search engines are not merely made up of a single algorithm which we can set our sites on to figure out. Quite the contrary; think of it as layers of an onion. Read More

A “Spider, Bot, Robot, or Crawler” is an automated program or script operated by a search engine that surfs the Web just like you would. As it visits each Web site, it records or indexes it, all the words on each site and notes each link to other sites. Read More

There’s a pervasive myth among Web site managers that simply submitting your Web site to hundreds of search engines will increase traffic to your site. That’s just not true! Read More